Leadership Lessons from the Boy Scout Handbook

Sometimes what is old is new again. The Boy Scout Handbook was first published in 1910 and it has recently been used to turn around a troubled school and transform boys into men.

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In a recent episode of 60 Minutes that aired on March 20th, St. Benedicts Prep School in Newark, New Jersey was featured. The school, once a mostly white, prestigious prep school had fallen on hard times. Today the all-boys school is 50% African American and a third Hispanic – with the remainder white. The majority of the student population live in poverty and gangs, violence and drugs rule their neighborhoods. The odds are against these kids.

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Lead with a Headline: Remove Presentation Static

head·line noun – a head of a newspaper story
or article usually printed in large type and giving the gist of the story or article that follows.

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It is no secret that living in the digital age means we are bombarded with information. Some of it is important and relevant but most is a great source of distraction – or static. Static is that crackling or hissing noise we might hear when we have a bad connection to one of our telecommunication devices. It is annoying and causes communication fatigue.

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One thing all leaders can do to drive culture

Talk about it.

organizational culture, analysis and development concept

Leaders want to integrate core values, mission-critical goals and culture into the DNA of their companies. Internal marketing and communication teams align to that goal by promoting culture through internal campaigns. Human resource groups survey employees to see if it is happening.

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