Need to be heard? Change the channel like Malcolm Jenkins
When Philadelphia Eagle’s safety, Malcolm Jenkins, was interviewed regarding the fact that...
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Category: Media
Why is my WERQ instructor smiling?
How to lead and influence through expression “Smiling stimulates our brain’s reward mechanisms in...
Read MorePrince: 7 lessons 4Ever
The first time I saw Prince in concert was 1981 at the LA Coliseum. He was the warm-up band for the Rolling Stones on a bill that included the J. Geils Band and George Thorogood. Prince was few people’s radar at this time as it was before Little Red Corvette, 1999 and Purple Rain. He came on stage in a black leather trench coat and what appeared to be black bikini briefs and the crowd couldn’t deal. His appearance and music provoked a hostile response from the crowd and they literally booed him off the stage after three songs. Fortunately he didn’t let a little adversity stand in the way of his long-term aspirations.
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Six tips to respond to tough media questions
Getting a chance to be spotlighted in the media is a great opportunity for
a business or organization. It helps you to continually define your
company’s story and shape your public image. Sometimes you may get hit with
some tough questions from the media, and since the way you respond to these sorts
of tough media questions can affect your public image, it’s important to
know how to handle the spotlight gracefully.
Word play for logophiles
Because I love wordplay I wanted to share this amusing and clever take on creating “new” words from old. Enjoy!
th
The Washington Post’s Mensa Invitational once again invited readers to take any word from the dictionary,
alter it by adding, subtracting, or changing one letter,
and supply a new definition.
Here are the winners:
What we can learn from viral videos
How do you get heard? How do you make sure that what you say has staying power and gets cascaded though out your circle or organization?
I recently watched Kevin Allocca’s TED talk. Kevin is YouTube’s trends watch manager and his talk was an interesting look at what makes a video go viral. He shared that the three key elements that influence whether or not a video goes viral are:
Read MoreDan, Dilbert and the words we use
Last evening I ran into my neighbor, Dan, after we had both parked our cars in our respective garages and were making our way through our backyards to the house. Being the friendly neighbor that I aspire to be, I said to Dan, “Hey, how was your day?” He looked at me and said with a straight face, “Well, I’ve been on quite a transformative journey! I have shifted many of my paradigms, increased my intellectual bandwidth, clarified my understanding of our company’s vision and I’m fully engaged and on-board! After a second or two trying to determine if he was for real, we bought started to laugh.
Read MoreMedia Interviews: Be Bold, Bundle, Bridge and Bounce
Sitting down for an interview with the media assumes a few things: You are prepared, you’ve done your homework, you know about the reporter and the publication… All of these elements are important but once you begin keep in mind the following:
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