Telling your organization’s story has always been important. A year ago we set the mission to tell the incredible journey of Spectrum Health’s quest to change the way people think about, talk about, and act on the impact of structural racism on health – in a politically conservative area of the country (Berrien County, MI.), in the midst of the pandemic and racial injustice protests – we engaged the community, the hospital system, and brought in global thought leaders in the health equity space as part of our #CommunityGrandsRounds initiative. With our design partners, #Graveflex, we developed an interactive timeline that tells the story, educates and informs, serves as a model for others who want to undertake the work, and inspires the community of advocates. The work continues and I invite you to take a look. So proud of the effort and thrilled to have been a part of this essential endeavor.