Customers: Wired and Dangerous

How many of your customers have over 5000 followers on Linked-in, Facebook or Tweeter? So, instead of telling five people about their service hiccup with you, they can now instantly tell a thousand times that number! It would not take many unhappy customers to cut a sizeable dent in your bottom line and brand reputation. With customer expectations up 33% over this time last year, you are very vulnerable to a today’s wired and potentially dangerous customers.

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Seeking Advice: Networking Protocol that Builds Bridges

It has happened to all of us. We are introduced to a professional colleague who piques our interest. Maybe they are pursuing a line of business that intrigues us…maybe they have a body of expertise we want to know more about…perhaps we simply want to know how they got to where they are. Knowing how to approach that individual in a respectful and focused way is key to building a relationship.

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